Epilepsy Action
‘If I told you…’ campaign
June 2025
I worked alongside the Eilepsy Action press office team and another freelancer to maximise coverage for their June awareness campaign.
We were brought on to support the press office due to resourcing issues and after the planning and research had been conducted. As such our prinicple role was media relations.
We supported in drafting case study pitches, press releases and media target lists. We then pitched stories to individual and relevant titles and the news and research angle out to relevant national and trade titles.
We secured 12 items of national, regional and trade coverage with a reach of 44.5 million monthly readers.